You’ve finally set up your website and optimised all your site pages but are now unsure of what you can do next. Well, one thing is for sure unless you are number 1 on Google, there is always something to be done. These possible changes may not be as noticeable as changing the SEO title
3 ways to take your website’s SEO to the next level Read More »
The world has changed drastically over the past 20 years, and one of the most radical changes comes in the form of the internet and how it has impacted our daily lives and the business world. With the rise of the internet came a new way to find products and services, and naturally, a new
The History of Digital Marketing: A 20-Year Retrospective Read More »
Email marketing has played an essential role in any company’s marketing strategy. For many, email marketing is still considered an underrated marketing tool, so much so that some companies only use it to send out a one-off email every now and again. If you believe this is you, well, let us tell you, email marketing
Why Email Marketing is Essential for your Business Read More »
Starting with SEO can sometimes feel daunting. For some, it’s due to not knowing what SEO is and, for others, how to do it. If you’ve been straddling the fence and wanting to know SEO and incorporate it into your company’s digital strategy, read on. While websites are the main focus for applying SEO, there
Starting with SEO: Applying SEO To Your Digital Marketing Strategy Read More »
There’s no other channel like email marketing. Even after so many years and with so many other communication methods, email marketing is still a popular method a great number of companies have chosen to use. Why, you may ask? Well, unlike other marketing channels, email marketing allows you to connect with your target audience frequently.
5 Do\’s and Don’ts of Email Marketing Read More »
Have you ever sent out numerous email marketing campaigns and felt utterly lost with what to do afterwards? Did you attempt to look at the countless metrics associated with them? Or, on the other hand, gave up and started on a new project? If you’re nodding profusely, then this blog may be for you. Measuring
How To Measure Email Marketing Success With 3 Simple Techniques Read More »
There’s no other channel like email marketing. Even after so many years and with so many other communication methods, email marketing is still a popular method a great number of companies have chosen to use. Why, you may ask? Well, unlike other marketing channels, email marketing allows you to connect with your target audience frequently.
5 Do’s and Don’ts of Email Marketing Read More »
In what is possibly the biggest rebrand in recent memory, Facebook has decided it will be known as Meta going forwards. While Facebook has historically been known as a social network, this is a shift to be known as a social technology company. Meta is now the parent company that encompasses all of the apps
Facebook Rebrands to Meta: What It Means for Digital Marketing & Social Media Read More »
What is digital marketing? According to HubSpot, “Digital marketing encompasses all marketing efforts that use an electronic device or the internet.” In simple terms, digital marketing is the use of the internet and online digital technologies to sell and promote a company’s products and services. Over the years, businesses have improved their marketing tactics and incorporated the digital
5 Reasons To Use Digital Marketing For Your Business Read More »
4 digital marketing focuses to start with for your business You have a business and want to try out a new form of digital marketing but are unsure how and where to start. If this problem has swirled around in your head from time to time, you’re not alone. Since 2020 when the pandemic hit,
Where To Start With Digital Marketing Read More »
