As we make the slow and steady return to normality, we are seeing retailers open up their doors to a relieved public. But how will this impact online retail and ecommerce stores? Figures from March 2021 regarding retail and online retail sales data show what may well be to come. Retail sales volumes recovered in
Online Retail and Ecommerce Statistics Update April 2021 Read More »
Google announced a new algorithm update which aims to promote high-quality product reviews in the search results by identifying which reviews offer more to shoppers.. Any posts which are single reviews or round up reviews such as “top 10s” or otherwise will be impacted by this update – whether positively or negatively. Reviews of products
Google Product Reviews Algorithm Update: What You Need to Know Read More »
Vital for searchability and visibility, search engine optimisation (SEO) makes a huge difference to the success of your website and business. Yet, thanks to Google updates and other search engine progressions, SEO success isn’t always straightforward. What is SEO? Search engine optimisation is the process of optimising web pages and their content to be easily
Search Engine Optimisation Tips: Get The Most Out Of Basic SEO Read More »
Launching in just one month, Google has shared new details on the forthcoming page experience update. The update will look to improve how Google spots good and bad websites by adding a variety of user experience criteria as elemental ranking factors. This month Google answered Core Web Vitals and page experience update queries, including new
Google Expands On May 2021 Page Experience Update Ahead Of Launch Read More »
As we approach a year since the beginning of the pandemic, the online retail space has seen a lot of fluctuation. But overall, the percentage of internet sales to total retail sales has increased sharply since the pandemic and subsequent lockdowns began. The overall retail sales volume only partially recovered in February 2021, increasing 2.1%.
Earlier in March 2021, Rand Fishkin of SparkToro posted an update claiming that in 2020, two thirds of Google Searches ended without a click. From January to December, 2020, 64.82% of searches on Google (desktop and mobile combined) ended in the search results without clicking to another web property. That number is likely undercounting some
“Content is king” You’ve probably heard that before. In fact, it’s been around since Bill Gates published it 25 years ago. But what actually makes content king? Site content alone is the biggest influence to draw visitors to your site. They want to read, watch or listen to whatever is on the page they’ve chosen.
What Content Marketing Platforms Should You Be Using This Year? Read More »
In January 2021, the internet sales as a percentage of total retail sales ratio (as a percentage) hit an all-time high figure of 36.3%. In May 2020, we saw a high of 32.8%, which then dropped down to 26.3% in September. In the lead up to Christmas, it rose to 36.2% of retail, dipped in
2020 has quite possibly been the strangest year that ever was in the modern age. With vaccinations rolling out and a lift of restrictions on the horizon, 2021 promises to be a fascinating and more positive year. 2020 saw record proportions of ecommerce sales in the retail space, and more people will continue to make
Ecommerce Trends 2021: The Future of Online Retail in the UK Read More »
What is technical SEO? To put it simply, technical SEO refers to improving the technical aspects of a website in order to increase the ranking of its pages by search engines. Making a website faster, easier to crawl and set up in a way that helps search engines read and interpret your content are the
What Is Technical SEO, Why Is It Important & How Can It Be Improved? Read More »
