Content marketing has become increasingly valued by the world over the past few years. In fact, content marketing for local businesses has helped them build trust between themselves and their consumers through high-quality and informative content to help the reputation of companies. Now, although many businesses are aware of the power of content marketing for
Grow your business with content marketing Read More »
One area is always needed with every excellent marketing strategy – performance measurement. No matter what chosen form of marketing your business and marketing team carry out, it won’t be enough to grow your organisation’s conversions and/or sales. Simply put, without measuring your performance, how would you know whether that specific campaign and the use
5 metrics to use when measuring content marketing Read More »
2021 has been a very strange year, following an equally strange 2020. But only three things are certain in life: death, taxes, and an annual round-up of search data from Google presented in the year in search. Aside from the pandemic, there has been a lot that happened in 2021 that perhaps you may have
Google’s Year In Search 2021: What the UK Searched For Read More »
