May, 2021 | Xanthos Digital

May 2021

Apple v Facebook: What ATT Means For Advertisers & Users

“They collect thousands of pieces of information about you to create a digital profile that they sell to others…This has been happening without your knowledge or permission. Your information is for sale. You have become the product.” Above was taken from Apple’s new video promoting the introduction of an App Transparency Tracking (ATT) feature and

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Google Product Reviews Algorithm Update: What You Need to Know

Google announced a new algorithm update which aims to promote high-quality product reviews in the search results by identifying which reviews offer more to shoppers.. Any posts which are single reviews or round up reviews such as “top 10s” or otherwise will be impacted by this update – whether positively or negatively. Reviews of products

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